by
Eric Fullwiler
Scale Your Service Business
In this Edumena course, Eric is sharing his insights and knowledge on building a successful company that consistently delivers high-quality results and can scale in the services business.
Overview
’Start-ups are in my DNA’
Being a Co-Founder and CEO of Rival, a modern marketing and consulting company, we can quite asset that Eric knows a thing or two about them. With over 15 years of experience, Eric has had the opportunity to work on some of the biggest brands in the world and learn from accomplished individuals. He spent 10 years in the agency world, including serving as a first-15 employee and Managing Director of EMEA for VaynerMedia.
Despite the common trend of consulting companies only consisting of two employees on average, Eric is eager to showcase his success in building a thriving services company from the ground up. He places a significant emphasis on hiring and believes that as the CEO of Rival, his main responsibility is to hire the smartest people in the industry and allow them to do their best work.
More information
In this Edumena course, Eric is sharing his insights and knowledge on building a successful company that consistently delivers high-quality results and can scale in the services business. He will cover topics such as the importance of hiring, creating and maintaining a strong company culture, and standing out from competitors. Don’t miss this opportunity to learn from Eric’s expertise.
Meet the mentor
Meet Eric and hear about his background, career, and what you’re going to learn in this course
Five Principles
Overview of five business principles that guide Eric through his career
Talent is Everything
Deep dive into principle #1. Discover how to apply it in your own business and improve your hiring efforts.
Culture
Learn the building blocks of internal company culture and how to align your company values with your employees
Feedback
Communication is the key to a successful team. Hear more on how you can promote stronger communication within your team and company.
Firing
When should you fire, how should you fire, and why is it important to do it the right way - right away
Revenue is Oxygen
Deep dive into principle #2. Revenue is the driving force behind any business, so it’s important to learn how and where to focus your attention.
How to Drive Sales
The main revenue driver is your sales efforts. Let’s talk about how to increase them and do them the right way.
Scalability
Deep dive into principle #3. Scalability is the thing that drives company valuation. Discover key insights on how to take steps to increase your company valuation.
Value
Deep dive into principle #4. Giving value is the strongest currency there is. Learn why you need to keep giving it everywhere.
Compensation
In this lesson, Eric discusses the proper way to compensate your employees and keep them happy
Run the Business, Build the Business
Deep dive into principle #5. Running a business is not the same as building a business.
Case Studies
Dive into case studies from Eric’s career. Discover what can you apply on your business, and feel the improvement right away
If I was 23 again
Eric explains what he would do differently if he was 23 again
A Few Resources
Eric recommends books and other resources that have helped him throughout his journey to keep learning and evolving
The Last Words
Summary of the course & key takeaways
The Biggest Mistakes
Throughout our careers, we all make mistakes we’re not proud of, and in this lesson, Eric will take you through his biggest mistakes.
- Level: Beginner
- Duration: 5hr 42min
- Videos: 17
- Downloadable Files: 1
- Lifetime Access
- Access from any Computer, Tablet or Mobile
- Level: Beginner
- Duration: 5hr 42min
- Videos: 17
- Downloadable Files: 1
- Lifetime Access
- Access from any Computer, Tablet or Mobile
