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by

Robert Lonsdorfer

The Art of Convince

Master a systematic approach to convincing people in the workplace and business in six steps.

Overview

I’ve worked as Senior Executive for over 25 years in world- class companies such as UBS Private Banking and Emaar in Dubai, consulted governments, ran BTO (an award-winning startup), where I re-shaped the financial planning and made an infinite amount of deals in which the ability to convince strongly proved to be essential.

More information

I break down the Art of convincing by first giving a very high perspective context into its details and types of interactions and arguments before diving into the building stones of any convincing argument.

Lastly, I further explain the importance of structure, the necessity of proper emotional calibration, and the types of interactions by providing practical examples of how to turn a convincing argument into a habit that will benefit you in work-related and daily situations.

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Accordion Content

Course content

Meet The Mentor

Meet Robert and hear about his background, career, and what you’re going to learn in this course

The Untold Truth

Information, communication, and rhetoric hold a crucial role in our daily lives. But, these skills are not taught in schools and are often seen as the realm of the elite. Today we take a deep dive to learn how to apply them in our daily lives.

Setting Up The Context

The art of convincing involves producing arguments to get buy-in from people who are already convinced, uncertain, or detractors. Here’s how to do it

Types of Arguments

In this lesson, Robert guides you through the process of creating accurate and effective arguments and counterarguments, broken down into eight categories

Counterarguments

In this homework, you will prepare arguments and counterarguments as a public relation person for a luxury brand to defend against criticism in a TV program

How to Structure your Argument

To structure a convincing argument, you should have a short and precise guiding idea, breaking down the presentation into four main phases

Impact of Emotions

The emotional impact can be maximized in arguments through techniques such as the ones Robert covers in this lesson.

Your Image

One must embody sincerity, competence, authenticity, and charm to create a positive image that influences people. Here’s how

Master the Interactions - Competition

In this lesson, we aim to master three interactions (competition, debates, and monologue with Q&A) by providing tips and tricks on how to manage each

Master the Interactions - Debate & Monologue

Learn to master the debate and monologue type of interactions

Conclusion

Summary of the course & key takeaways

Edumena

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